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Mango PR win retainer with Raffles Hotels

01 Jun
PR & Communications Recruitment News

Mango PR, London based travel specialist, have won a two year retainer to lead the global PR of Raffles Hotels & Resorts.

Raffles owns nine luxury properties already and have big expansion plans that extend to Singapore, Cambodia, China, UAE, Saudi Arabia, Seychelles and Paris.

The two-year retainer is Mango’s biggest win, making Raffles their most valued account.

Working alongside Raffles PR Manager, Vivian Koh, their new brief is to generate exposure for the brand across multiple media, from national, travel to business press, whilst overseeing Raffles other European agencies.

Early plans include individual campaigns to highlight each of the separate properties, in tandem with a more general brand campaign combined with social media activity.

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