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CRM Executive - Retail - London

  • Salary: £30000 - £38000
  • Contract: Permanent
  • Location: London
  • Industry: Retail
Job description We are working with a household name in homewares that is now looking for a savvy CRM Executive to join their team and help build out their CRM marketing activities. After much investment into their CRM and data analysis, they now require a savvy data driven and analytic CRM Executive to join their team and drive their CRM marketing activities forward. The CRM Executive will be responsible for working closely with the CRM Manager and the CRM agency, to take ownership of the CRM programmes

Key Responsibilities:

*Focus on the personalisation roadmap, using data to optimise the customer experience.
*Be responsible for assisting in the delivery of the CRM programme, with targeted and segmented data approaches.
*Build and develop emails through the ERP system.
*Deliver end-to-end direct marketing campaigns across all channels.
*Report and test campaign effectiveness, with a highly analytical approach.
*Suggest recommendations based on data insights.
*Work on personalisation programmes, based on customer data.

If this sounds like the perfect role for you, please apply for immediate consideration.
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