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Direct Marketing Manager

  • Salary: Benefits
  • Contract: Permanent
  • Location: City of London, London
  • Industry: Leisure
Job description A fantastic Digital Marketing Manager opportunity has arisen to join a leading Events organisation with a broad portfolio who are constantly innovating with exciting new products.

This position is well suited to someone who can really drive momentum in developing the customer digital acquisition strategy through organic and paid media channels, CRM and Social.

As Digital Marketing Manager your main responsibilities will be:

oLiaising with the marketing department to strategically plan and guide all digital marketing, including SEO/SEM, Google Analytics, email, social media and advertising campaigns
oMonitor and evaluate PPC campaigns to assist the company in meeting and exceeding targets within budget
oAdvise on best practice to optimise our organic growth and social media presence Measure and report performance of all digital marketing campaigns to provide insights to the team
oCollaborate with internal teams to optimise user experience and customer journeys via our websites
oUtilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Personality / Skills

oProven working experience in digital marketing
oDemonstrable experience leading and managing SEO/SEM, PPC campaigns, marketing databases, email, social media and/or display advertising campaigns
oHighly creative with experience in identifying target audiences and devising strategic digital campaigns that engage, inform and motivate
oStrong analytical skills and data-driven thinking
oUp-to-date with the latest trends and best practices in online marketing and measurement

In reward for your hard work and success you can expect a competitive salary and great opportunities to progress within a growing organisation.

Profiles Creative is acting as an Employment Agency in relation to this vacancy.
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