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Email Executive - Retail/Lifestyle Brand - x3

  • Salary: Negotiable
  • Contract: Permanent
  • Location: London
  • Industry: Fashion
Job description Email Marketing Executive - x3

Premium Consume Lifestyle

West London

Our client is an Iconic Consumer Lifestyle brand. Seeking x3 Email Marketing Executives to join their ecomm team, with responsibility for designing, creating and sending all email marketing activities to drive conversion.

The ideal candidate will be experienced in designing commercial and engaging emails. You will have a working of HTML/email coding and will be experienced using Email Service Providers to send and report on email activity.

Key Tasks

Design emails using Photoshop, working closely with the Digital Designer to ensure emails match the look and feel of the website

Work closely with the in house copywriter to brief email copy, and the website tam to optimise product selection in emails

Edit existing email HTML templates and create new HTML elements where needed. Test emails fully before send

Use our ESP (CCMP - Cheetahdigital) to create and send email campaigns

Set and maintain the email testing plan, ensuring we're constantly optimising our email comms

Report on email activity, using the ESP and Google analytics

Work with the Digital Marketing Manager and CRM Manager on the data side/segmenting of the ESP, as well as triggered emails.

Ad hoc digital design tasks as required by the Digital Marketing Manager e.g. creation of animated gifs etc

Stay up to date with email best practices, trends and competitors ensuring our emails are at the forefront f email marketing

Skills

Relevant experience in an Email marketing role, preferably in retail

Exceptional email design skills, with experience using Photoshop

HTML knowledge & experience of coding responsive email templates

Experienced using an email service provider to send and report on activity, preferably Cheetahdigital CCMP

Strong attention to detail
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