Head of Growth - Fast-growing D2C E-Commerce Brand
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Salary:
£55000 - £70000 + + share options
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Contract:
Permanent
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Location:
London
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Industry:
Marketing, Retail
Job description
Head of Growth - Fast-growing D2C E-Commerce Brand
£55 -£75k
London/Remote
My client is the largest player in its field in the UK. With huge year on year growth, this premium membership and e-commerce brand boasts over 100k monthly subscribers and growing every day. The recently launched e-commerce platform has taken the business to the next level and the opportunity for growth is limitless. With cutting edge, quality content always at the forefront of their marketing - this brand has a whole lot of personality!
The Role:
*Devise acquisition and reactivation strategies.
*Lead on all digital and direct channel activity.
*Develop and oversee the implementation of traffic and direct response campaigns.
*Develop and oversee the implementation of reactivation, retention and loyalty campaigns.
*Work with the e-commerce team, develop and oversee the implementation of marketing campaigns to drive traffic and new customer acquisition.
*Work with UX, Tech and Data teams to deliver user experience improvements, better targeting, reporting and analytics capabilities.
*Manage and grow a team of channel leads.
*Manage external agency partners where relevant.
The Candidate:
*Extensive D2C customer acquisition experience in high growth online businesses.
*Experience with a subscription-led brand is a plus, but not essential.
*In-depth understanding of paid social media and performance marketing more broadly.
*Strong people management skills.
*Excellent presentation and stakeholder management skills.
*Ability to report on performance compiling data and insights from multiple sources.
*Higher education degree in marketing or similar discipline is desirable but not essential.
This is a rare opportunity to join a team and brand who are established and ambitious - with a Board of Directors with impressive plans!
Profiles Creative is acting as an Employment Agency in relation to this vacancy.