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Marketing Manager – Wine & Spirits – Retail

  • Salary:
  • Contract: All
  • Location: Hertfordshire
  • Industry: All
Job description

 

Commutable from North London/ Herts/ Bedfordshire – Remote to start

Bonus + Package

Marketing Manager opportunity to join an established and innovative business working across Retail, Trade and e-Commerce. You will use your knowledge of the drinks market to champion the customer and to develop multiple customer propositions and campaigns. You must be able to demonstrate significant experience in working within the drinks market in a Retail/ Omni-channel environment as this is a pivotal role with P&L responsibility. Great brand with a strong customer identity and growth plans.

Key Responsibilities and Experience:

·Champion the customer. Develop an understanding of who is shopping with them, who is not and why?

·Lead and manage customer proposition campaigns across Retail, Trade and Ecommerce.

·Support the Head of CRM in the delivery of campaigns for our retail business and customers

·Working across functional leads in the Customer team, campaign management of all activity (Direct Mail, flyers, postcards, price list brochures, website development, digital etc) from initial written brief and product selections, through to creative recommendations and sign-off.

·Full P&L responsibility

·Proven ability to engage and influence senior stakeholders within the organization and to play a key role in decision-making processes.

·Strong commercial awareness and ability to effectively prioritise ideas and budget spend

·Strong experience in Marketing strategy development and delivery

·A passion for customer experiences, with ability to use research and data to drive actionable insights to inform marketing strategy and improve the customer experience

·Digitally savviness - understanding of how brands grow in a modern marketing world

The heart of this role is the desire to integrate the voice of al of their customers and transform the way they market to them – a great opportunity for the right person to improve the brand and move forward.

For immediate consideration please send your CV today.

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