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Senior Social Media Manager

  • Salary: £35000 - £40000
  • Contract: Permanent
  • Location: London
  • Industry: Fashion
Job description SOCIAL MEDIA AND PARTNERSHIPS MANAGER- contemporary brand

My client is an innovative contemporary watch brand who are looking for a creative and forward thing Senior Social Media & Partnerships Manager

The Senior Social Media Manager will be responsible for:

-Customer acquisitions programmes, through management of social channels, competitions, influencers and affiliates' programmes
-Brand partnerships, through development of collaborations and co-branding initiatives with relevant partners
-Copywriting for all digital channels, including email, digital ads and website content

The Senior Social Media Manager will also be:

Managing a direct report, and reporting into the Head of Ecommerce,
partnering with the Senior PR Manager and the Brand and Design team.

Primary responsibilities of the Senior Social Media Manager:

-Lead on writing copy for all digital channels, including email, digital ads and website content
-Coordinate and manage daily activity for the social media channels, creating and deploying original and engaging content, working closely with the Brand and Design team
-Implement and manage the social media calendar, aligned with the overall marketing calendar of the company. Analyse, review and report on social media activity/campaign effectiveness and results
-Deliver customer engagement over social media platforms: ensure that and respond to any customer feedback, comments and organic leads
-Develop customer acquisition programmes, delivering quality followers on social media and contributing to the growth of the customer database
-Conceptualise and run competitions
-Develop and expand community and influence outreach programs, identifying suitable social influencers, both brand and commercial, to maximise exposure to new audiences
-Actively seek new collaborations and partnerships to develop brand awareness. This is a key part of the role
-Work closely with the digital marketing team, ensuring social media works with and supports all other digital activity and on and off-line channels
-Manage the Affiliate programme, optimising performance through the existing platform in the UK, as well as developing similar programs in selected other markets

If this sounds like you, please send your CV to:
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Profiles Profile: Lucy Dudley
31 Jul 2017
Profiles Profile: Lucy Dudley
We've interviewed our Freelance Champion Lucy Dudley to see what life is like as an Associate Manage...