CRM Campaign Manager
- Salary
- £40,000 - 60,000 per annum
- Location(s)
- Slough
- Location(s)
- Permanent
- Industry
- Leisure
- Industry
- Retail, Fashion & Beauty
Job description
This household name in retail and consumer telecoms is looking for an inspirational CRM Campaign Manager to look after their extensive customer base.
As CRM Campaign Manager, you will be responsible for the end-to-end delivery of cutting-edge campaigns and programmes of activity. The role will support and manage the delivery and execution of best-in-class multi-channel communications (digital and direct/CRM) to achieve business outcomes.
The Role
- Customer Journey Development.
- CRM Campaign Prioritisation.
- End- to-end CRM Campaign Management.
- Test and learn planning.
- Data and Capability management.
- Agency and Stakeholder Management.
The Person
- Ideally at least 3-4 years of experience in CRM & customer loyalty.
- CRM experience optimising towards conversion KPIs.
- Data driven and can interpret data to actionable insight and define customer segments.
- Experience in A/B testing.
- Ability to manage multiple campaigns at the same time.
- Strong stakeholder & agency management experience
- Ability to present approach and results in an engaging way.
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