Senior PR Manager - Lifestyle and Luxury Property

Senior PR Manager - Lifestyle and Luxury Property

Hampshire: hybrid working with 2-3 days week in the office (flexible)

£43-55k depending on experience

We are seeking a dynamic and experienced Senior PR Manager to join an established and thriving independent PR Agency. With an impressive client portfolio spanning the golf, lifestyle, and real estate sectors, this is your opportunity to make a significant impact in European media and influencer markets. If you have a passion for high-end tourism and real estate, a flair for storytelling, and the ambition to build and nurture relationships in this space, we want to hear from you.

This unique agency specialises in delivering top-notch PR solutions for luxury resorts, world-class golf courses, and unique real estate properties. Their clients expect the best, and they are committed to delivering exceptional service and targeted attention across the most relevant media channels. With an experienced content team in place, you'll all have the support you need to succeed.

Key Responsibilities:

PR Lead Generation: Generate PR leads across key accounts in the lifestyle, tourism, and real estate sectors.
Media Outreach: Identify new titles and media outlets for targeted distribution and pitch compelling stories to generate innovative content opportunities.
Collaborative Planning: Work closely with the Account Management team and Head of Content to formulate long-term PR plans that align with client objectives.
Media Relations: Establish and nurture relationships with senior editors and executives in lifestyle, tourism, and real estate media.
Media Visits: Organise and host media visits to their portfolio of clients, including regular travel to beautiful resorts both domestically and internationally.
Social Media Management: Contribute to and manage social media plans and platforms to enhance client visibility and engagement.
Agency Collaboration: Work with and manage third-party agencies for social media management, photography, and videography as needed.
Performance Reporting: Present monthly media reports
Content Strategy: Brief the content team to ensure effective written and visual output, offering creative PR ideas to elevate campaigns.

Qualifications:

• Minimum of 5 years of PR experience in the lifestyle, tourism, or real estate sector.
• An established network of media contacts in European markets is preferred.
• Strong communication and presentation skills.
• Ability to work independently and as part of a collaborative team.
• Exceptional organizational skills and attention to detail.
• Willingness to travel regularly to client destinations across the UK and Europe

This is a unique opportunity to work with prestigious clients in the lifestyle and luxury real estate sectors.

If you're a passionate, results-driven PR professional with a knack for creating compelling stories and building lasting media relationships, then we want to hear from you!