Paid & Organic Social Media Marketing Executive

We are looking for an experienced Social Media/Digital Marketing Executive to assist in the planning, execution, and optimisation of online marketing campaigns for an award-winning agency in the food & drink space.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the internet can become a strong asset for marketing.

This is a hybrid role - Surrey HQ.

The Role

•  Support the digital lead conducting social media audits for clients

•   Support designing and implementing social media strategy to align with business goals

•  Prepare insights based on analytical performance data and lead social media content ideation sessions

•  Collaborate to produce social media content using Canva [when required]

•  Schedule, monitor and report social media performance vs. kpi’s, documenting learnings and recommendations

• Social Media community management. Initiate conversation, engage and respond to comments, queries in a timely manner

• Set up and optimise paid ad campaigns for social media and other ad serving platforms. [LinkedIn, META, Pinterest, Google Ads among others]

• Set up conversion tracking and manage multiple budget lines

•  Prepare and send newsletters and promotional emails using Mailchimp templates

• Measure campaign performance and report digital marketing efforts using a variety of web analytics tools including Google Analytics, SEMrush, Mailchimp, social native platforms and others

The Person

•  Ideally at least 2 years of experience in a Digital Marketing role – agency or in-house

•  A solid understanding of Social Media Marketing – Paid & Organic

• Knowledge/experience in Paid Search is an advantage, but not essential

• Technical understanding of how to optimise digital marketing campaigns across a variety of channels

• A real team player who works to build and maintain relationships

• Able to adapt working style by client and client needs

•  Analytical mindset and critical thinker

• Able to problem solve as a part of a team